To address these challenges, we implemented a comprehensive strategy focusing on SEO, website design, and content marketing.
SEO:
Keyword Research: Conducted extensive keyword research to identify high-traffic, relevant keywords specific to engineering education in Tamil Nadu.
On-Page Optimization: Optimized website content, meta tags, headers, and images to improve search engine rankings.
Local SEO: Focused on local SEO strategies to enhance visibility in local searches, ensuring the college appears prominently for search queries related to engineering colleges in Tamil Nadu.
Website Designing:
User-Friendly Design: Designed a user-friendly website that provides easy navigation and highlights the college’s key features and strengths.
Visual Appeal: Incorporated high-quality images and virtual tours of the campus to attract potential students and their parents.
Responsive Design: Ensured the website is fully responsive and optimized for all devices, including mobile and tablets.
Content Marketing:
Content Creation: Developed engaging and informative content, including blog posts, articles, and testimonials, to attract and retain visitors.
Meta Tag Optimization: Optimized meta titles and descriptions to improve click-through rates from search results.
Social Media Integration: Created content for social media platforms to drive traffic to the website and increase engagement, showcasing the college’s achievements, events, and student success stories.
Over a period of six months, Chettinad College of Engineering and Technology experienced significant improvements:
Keywords | Initial Stage | Ranking |
---|---|---|
best chettinad college in karur | N/A | 1st page |
best chettinad college in puliyur | N/A | 1st page |
best engineering colleges in puliyur | N/A | 1st page |
chettinad college of engineering and technology | N/A | 1st page |
chettinad college of engineering in karur | N/A | 1st page |
Keywords on 1st Page
Increase in Organic Traffic
Traffic Improvement
Get in Touch
India Address
130, JMD Megapolis, Sohna Road, Sector 48 Gurgaon
USA Address
Regus Austin Center - 29th Floor, 2021 Guadalupe Street Dobie Center, #260, Austin, TX 78705, United States
Dubai Address
Business Center 1, M Floor, The Meydan Hotel, Nad Al Sheba, Dubai, U.A.E.
Canada Address