Digital Marketing For SWBI Architects Pvt. Ltd

Client Overview

Client Name: SWBI Architects Pvt. Ltd

Industry: Architecture and Design

Locations: Bangalore, Chennai, Gurgaon, Hyderabad, Pune

About SWBI Architects Pvt. Ltd

SWBI Architects Pvt. Ltd strives to Shape and Empower Environments through Smart, Sustainable, Responsive, and Efficient design solutions. With over 30 years of experience in the building industry, SWBI is renowned for its innovative and bespoke designs across various sectors including Corporate, Institutional, Hospitality, Residential, Commercial, and Master planning. The firm operates in multiple cities across India, including Bangalore, Chennai, Gurgaon, Hyderabad, and Pune, establishing itself as one of India’s fastest-growing and widely acclaimed design practices.

Objective:

Increase Online Visibility: Improve search engine rankings to attract more organic traffic.
Enhance Brand Awareness: Utilize social media to showcase SWBI’s portfolio and expertise.
Generate Leads: Drive inquiries and client engagement through optimized digital presence.

Challenges:

Competitive Industry: Standing out in a competitive architecture and design industry with established players.
Multi-city Presence: Maintaining consistent brand messaging and visibility across multiple locations.
Content Showcase: Effectively showcasing diverse portfolio projects and design capabilities on digital platforms.

Our Approach

We implemented a comprehensive digital strategy focusing on SEO and social media to meet SWBI’s objectives:

SEO Strategy:

Keyword Research: Identified relevant keywords to target for each service and location.

On-Page Optimization: Optimized website content, meta tags, and headers to improve search engine rankings.

Technical SEO: Addressed technical aspects such as site speed, mobile responsiveness, and schema markup.

Local SEO: Enhanced local visibility in each city through geo-targeted keywords and local business listings.

Social Media Strategy:

Platform Selection: Identified key social media platforms (LinkedIn, Instagram, Facebook) based on target audience and industry engagement.

Content Creation: Developed engaging content showcasing SWBI’s projects, design philosophy, and industry insights.

Community Engagement: Interacted with followers, responded to inquiries, and promoted engagement through posts, stories, and interactive content.

Paid Campaigns: Utilized targeted paid campaigns to reach specific demographics and amplify content reach.

Results Achieved

Over a period of six months, SWBI Architects Pvt. Ltd achieved significant milestones:

Improved SEO Performance: Increased organic traffic by 40%, with higher rankings for targeted keywords.
Enhanced Social Media Presence: Grew social media following by 30% across platforms, with increased engagement rates.
Increased Inquiries: Generated a 25% increase in client inquiries through digital channels.
Brand Reputation: Strengthened brand reputation as a leading design firm through consistent online visibility and positive audience interaction.

Ranking Keywords:

Keywords	Initial Stage	Ranking
institutional architecture in gurgaon	N/A	1st page
corporate architecture in delhi	N/A	1st page
institutional architect in gurgaon	N/A	1st page
corporate architecture in gurgaon	N/A	1st page
architecture company in delhi	N/A	1st page