Trvlez India - Digital Marketing (Website Designing & Development, SEO, GMB Promotion) Delhi

Client Overview

Client Name: TRVLEZ Group

Industry: Luxury Car Rental and Travel Services

Locations: Delhi-NCR, India

About TRVLEZ Group

The TRVLEZ Group, operating under PUNIA TRAVELEAZE PVT. LTD. since 1965, is India's leading luxury car rental tours and travel company. Known for its extensive fleet of over 300 cars, TRVLEZ provides both self-drive and chauffeur-driven vehicles across the Delhi-NCR region. The company caters to a wide range of clients, including corporate executives, luxury hotels, and individuals seeking premium transportation for events such as weddings and photo shoots. Utilizing the latest technologies, TRVLEZ ensures smooth and efficient operations, setting a high standard in the luxury car rental industry.

Scope of Work for SEO Tech Experts:

SEO
PPC (Pay-Per-Click)
GMB (Google My Business)
Local SEO
Content Marketing
Quora Marketing
Website Redesign & Development

Challenges

Market Competition: Competing with established luxury car rental services in a competitive market.
Local Visibility: Enhancing visibility in local search results to attract clients in the Delhi-NCR region.
Brand Perception: Positioning TRVLEZ as the top choice for luxury car rentals among corporate executives and high-net-worth individuals.

Our Approach

SEO Strategy: Conducted comprehensive keyword research and optimized on-page and off-page elements to improve search engine rankings for key terms related to luxury car rentals and chauffeur services.
PPC Campaigns: Created targeted PPC campaigns with specific ad groups and keywords to attract high-intent users, optimizing for conversions and ROI.
GMB Optimization: Enhanced the GMB profile with accurate information, high-quality images, and regular updates to boost local visibility and customer engagement.
Local SEO: Focused on local link building, citations, and reviews to improve local search rankings and drive more traffic from the Delhi-NCR area.
Content Marketing: Developed a content calendar featuring blog posts, articles, and social media updates that highlight TRVLEZ's unique offerings, industry insights, and customer testimonials.
Website Redesign & Development: Designed a modern, responsive website that showcases TRVLEZ's fleet, services, and customer success stories, ensuring an intuitive and engaging user experience.

Results

Improved Online Presence: Significant improvement in search engine rankings and organic traffic, leading to increased inquiries and bookings.
Increased Leads and Conversions: Effective PPC campaigns resulted in a higher number of leads and conversions, providing a strong return on investment.
Enhanced Local Visibility: Improved local search rankings and GMB profile visibility, attracting more local clients and boosting overall business.
Brand Strengthening: Enhanced brand perception through targeted content marketing and a revamped website, positioning TRVLEZ as the leading luxury car rental service in Delhi-NCR.

Ranking Keywords:

Keywords	Initial Stage	Ranking
Luxury Car on Rent in Delhi	N/A	1st Page
Mercedes on rent in Delhi	N/A	1st Page
Mercedes Maybach for rent in Delhi	N/A	1st Page
Audi on rent in Delhi	N/A	1st Page
Audi Q7 for rent in Delhi	N/A	1st Page
Hyundai Cars on Rent in Delhi	N/A	1st Page
Best Luxury Car Rental Agency Delhi	N/A	1st Page